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VO EXCLUSIVE Don't Follow Me Hoodie


  • Hooded Sweatshirt 
  • Relaxed, Slightly Oversized Fit 
  • Material: 80% Organic Cotton 20% Recycled Polyester
  • Color: Dusty Mauve with custom tie dye discharge effect 
  • Items are preshrunk as they have gone through several dyeing & washing techniques
  • Exact color patterns will vary slightly due to custom nature
  • Wearing Size S
  • For an oversized fit, choose your regular size*

 

SUPER LIMITED EDITION AND 100% EXCLUSIVE, Our don't follow me drop was designed by our founder from scratch. We sourced the highest quality comfy and luxe garments and had them custom colored and hand tie-dyed with a bleached discharge effect. The result, The softest shade of neutral mauve with an edgy design.

The Cherub Illustration was hand drawn by an Artist based on the vision of 'don't follow me, i'm lost too' which was a saying that stuck with Christie for many years during her journey to create the brand. The artwork signifies the struggle of being attracted to the unknown or what looks 'ideal'. The rose signifies the presence of the VO logo, and as it remains, a symbol for everlasting love & beauty.  We wanted to make the rose a dark, moody red with noticeable thorns to represent the different perspectives and depths of the imagery.  The 'leader' cherub wears a blindfold to represent that she is lost but nevertheless is luring the other cherub to follow her into the distance. The 'calling' position of the hands is used to draw in the other cherub as she reaches out to grab the rose and ignores the blindfold completely.

It was important for the font design and color to be bold and draw in the meaning from the illustration. The vivid pure violet color pops on the dusty mauve and the font had been warped to create a visual flow of letters with a wavy, retro component.

The Hoodie & Crewneck were individually designed to be different. The Hoodie features a front chest cherub illustration along with a large visual on the back with 'Don't follow me, I'm lost too' centered. The crewneck features a front side only graphic with the text split on the top and bottom of the sweatshirt with the cherub illustration at the front left chest. *Hoodie fits slightly more oversized than the crewneck.

SUPER LIMITED EDITION AND 100% EXCLUSIVE, Our don't follow me drop was designed by our founder from scratch. We sourced the highest quality comfy and luxe garments and had them custom colored and hand tie-dyed with a bleached discharge effect. The result - The softest shade of neutral mauve with an edgy design. 

The Cherub Illustration was hand drawn by an Artist based on the vision of 'don't follow me, i'm lost too' which was essentially a saying that stuck with me for many years during my journey to create the brand. The artwork signifies the struggle of being attracted to the unknown or what looks 'ideal'. The rose signifies the presence of the VO logo, and as it remains, a symbol for everlasting love & beauty. We wanted to make the rose a dark moody red with noticeable thorns to represent the different perspectives and depths of the imagery. The 'leader' cherub wears a blindfold to represent that she is LOST but is leading and luring the other cherub to follow her into the distance. The 'calling' position of the hands is used to draw in the other cherub deeply as she reaches out to grab the rose and ignores the blindfold completely. 

It was important for the font design and color to be bold and draw in the meaning from the illustration. The vivid pure violet color pops on the dusty mauve and the font had been warped to create a visual flow of letters with a wavy, retro component. 

The Hoodie & Crewneck were individually designed to be different. The Hoodie features a front chest cherub illustration along with a large visual on the back with 'Don't follow me, I'm lost too' centered. The crewneck features a front side only graphic with the text split on the top and bottom of the sweatshirt with the cherub illustration at the front chest placement. *Hoodie fits slightly more oversized than the crewneck*

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